Politicking At A Pivotal Moment For Online Advertising, With IAB Policy Chief Lartease Tiffith

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Amazon vet Lartease Tiffith, the IAB’s newly appointed EVP of public policy, has a wide spectrum of responsibilities: lobbying against bills that ban data-driven advertising, then lobbying for a federal privacy law. He’s a week and a half in, and he’s got his work cut out for him.

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