Parsing Google’s Latest Swerve On Third-Party Cookies, With Liane Nadeau
AdExchanger - Un podcast de AdExchanger Talks - Les mardis
Catégories:
Google’s decision to grant third-party cookies a stay of execution until 2023 sparked relief and frustration across the industry. Digitas SVP Liane Nadeau, who has been out in front on the shift to privacy-friendly ad targeting, discusses how this latest change is likely to impact advertisers, agencies and publishers.