Latino OTT! With Isabel Rafferty Zavala
AdExchanger - Un podcast de AdExchanger Talks - Les mardis
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Isabel Rafferty Zavala is the founder and CEO of Canela Media and Canela TV, a brand new OTT network for Latino audiences. OTT is full of huge players but most of them are going after mass audiences. Isabel talks about building a TV platform for this underserved (and huge) niche and her experience as a Latina founder.