Industry Preview: Beeswax CEO Ari Paparo Predicts 2021's Acquisitions, TV's Future And What Happens After The Cookie
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What kind of ad tech exits can we expect in 2021? To answer that question, we turned to Beeswax CEO Ari Paparo, who steered his DSP to an acquisition by Comcast’s Freewheel in December. The king of ad tech Twitter also opines about the future of TV and the end of the third-party cookie.