8 | How Often to Send Your Email Newsletter & What the Heck to Write About

Let's talk about how to make your email newsletters more effective, so you can get more patients on your schedule each time you send one. The two most common questions I get from my marketing students are:How often should I send my email newsletter? What am I supposed to keep writing about in each email?I know that a lot of people are worried they're going to be annoying people if they send emails too often. But I find that most acupuncturists aren't sending nearly enough emails to ...