ATA253 - John DeMato: The Art of Persuasive Visual Storytelling (And Why It Matters)

After an intense moment in his life, John DeMato decided to switch gears completely and pursue his dreams of becoming a photographer. Today John is not only a master behind the lens, he's also the wizard behind the art of persuasive visual storytelling. In today’s episode, he reveals why building visual connections between you and your audience is the key to telling a meaningful story and growing a business.