116: David Fenton, Activist & Advisor to Anti-Bullshit Media Company Yellow Dot Studios
A Climate Change with Matt Matern - Un podcast de Matt Matern's Environmental Advocacy Podcast
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Join Matt for an inspirational and enlightening chat with the trailblazing David Fenton. David is a Senior Advisor to Yellow Dot Studios https://yellowdotstudios.com/ and oversees communications campaigns for the environment. He is also the author of The Activist’s Media Handbook. Yellow Dot is an anti-bullshit media studio, founded by Adam Mckay. David Fenton, named “one of the 100 most influential P.R. people” by PR Week and “the Robin Hood of public relations” by The National Journal, founded by Fenton in 1982, to create communications campaigns for the environment, public health and human rights. For more than five decades he has pioneered the use of PR, social media, and advertising techniques for social change.