#231: 6 Ways To Get More Clients In An EXTREMELY Competitive Industry
6 Figure Creative - Un podcast de Brian Hood - Les mardis
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The sad reality for most freelancers is that they're just offering the same "copycat" services as everyone else around them. Because of this, they're stuck in a competitive hell. This is called a "commoditized service". Think about how you buy a commodity like salt and pepper... You look at the shelf and buy the first thing you see that matches your pricing expectation. As far as you're concerned, all the options are pretty much the same. This is what it's like for freelancers. Anyone who's looking to hire a freelancer can literally "shop" Fiverr.com for dozens of different creative services where thousands of freelancers are competing with each other. In the perfect world, you'd find a way to stand out and become a "monopolized service", but that takes a LOT of time, effort, and energy to develop the necessary skills. The good news is that you can still thrive in an extremely competitive industry, and this week's episode will give you 6 ways to get more clients even as a copycat freelancer. In this episode you’ll discover: Why you need to stand out as a freelancer The dangers of rock bottom pricing in commoditized services Reviews vs. testimonials Providing a premium service for your customers Finding clients who know, like, and trust you Digital relationships The value of good copywriting for your business Funnels for freelancers For full show notes, visit https://6figurecreative.com/231