SE4 EP47: Are We Ready for Voice Commerce?
2X eCommerce Podcast - Un podcast de Kunle Campbell - Les mardis
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On today's episode, we are joined by Anmol Oberoi, Founder of Emitrr - a voice commerce platform for eCommerce merchants and also an Amazon Partner for voice commerce.
We talk about,
- Core voice commerce concepts and why now is the right time for eCommerce merchants to start adoption.
- Amazon's Alexa's current dominance in the voice space
- Quantifying voice commerce outside of Amazon's domain
- The convergence of voice and display screens with devices such as Echo Show
- Current limitations of Alexa outside of the home environment
- Stages of the customer journey, merchants should consider voice commerce
- Best practices for designing voice UI?
- The current size of the voice commerce space and what lies ahead in the future
Anmol also talks about five fundamental pillars to your voice commerce strategy,
- Focus on the user as real estate is limited
- Environment and context awareness
- There is no hierarchy in Voice
- Linguistics
- Focus on delivering short responses
It is a tactic and strategy-packed episode!
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SPONSORS:
This episode is brought to you by:
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