SE4 EP26: How I Structure eCommerce Facebook Ads Campaign Funnels that Consistently Deliver +7X ROAS
2X eCommerce Podcast - Un podcast de Kunle Campbell - Les mardis
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In this episode, I cover the structure of Facebook ads campaigns in 2019. With CBO (Campaign Budget Optimised) campaigns becoming the defacto by September, this is the time to perfect structure. I cover, Top of Funnel Structure, Mid Funnel and Bottom of Funnel set up. We go through audience targeting and creatives. This was actually a live stream in our Facebook group here: https://www.facebook.com/groups/2136518043083214/