SE3 EP37: ♺ Rethinking the eCommerce Growth Triangle - The eCommerce Growth Pyramid ♺
2X eCommerce Podcast - Un podcast de Kunle Campbell - Les mardis
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On this episode: I talk about the eCommerce Growth Triangle. It is a framework I developed over a year ago. Which pretty much concludes that in order to grow and scale a thriving eCommerce business, you should be:
- Vertically integrated (manufacture your products)
- Have retention built into your product
- Create a Word of mouth viral loop
The principles above still hold true but have evolved into an updated model I have created call the eCommerce Growth Pyramid. I talk about it on this episode
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SPONSORS:
This episode is brought to you by:
Klaviyo
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