SE3 EP11: LIFE CHANGING BOOKS TO READ IN 2018

HAPPY NEW YEAR FOLKS!

It has been quite a while...exactly 56 days since my last episode!
On this episode, I explain where I've been and what I've been up to.

As 2018 starts off in full swing, I drop some knaw-ledge bombs on this episode, Tai Lopez style 😜. On a more serious note, I talk about books that have made a longlasting impact in my personal, professional and business life.

I categorise them into:

LIFE CHANGING BOOKS

• The ONE Thing by Gary Keller
• The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life - by Mark Manson
• Ego is the Enemy by Ryan Holiday

ENTREPRENEURIAL MINDSET SHIFTING BOOKS

• The Millionaire Fastlane by MJ DeMarco (cheesy title but huge nuggets of knowledge) 
• UNSCRIPTED by MJ DeMarco
• Start with Why by Simon Sinek

ECOMMERCE/COMMERCE BIOGRAPHIES

• Delivering Happiness by Tony Hsieh’
• Elon Musk: Inventing the Future by Ashlee Vance
• Ready Fire Aim - Michael Masterson

CONSUMER PSYCHOLOGY, COPYWRITING / CRO

• Influenceby Robert Caldini
• Nudge - Richard Thaler
• The Ultimate Sales Letter - Dan Kennedy
• Cashvertising: How to Use More Than 100 Secrets of Ad‑Agency Psychology to by Drew Eric Whitman
•  
  Ogilvy on Advertising
•  
  Predictably Irrational by Dan Ariely

• Facebook Advertising / Paid Media: The Advertised Mind: Groundbreaking Insights into How Our Brains Respond to Advertising by Erik Du Plessis
• World History: Silk Roads by Peter Frankopan
• Key Person of Influence by Kevin Harrington and Daniel Priestley
• Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal by Oren Klaff (on my to-read list) 
• Mindset by Carol Dweck 
• Think and Grow Rich by Napoleon Hill

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